We’re having so much fun sweating pink that we’ve decided to extend the deadline for photo and video submission. You now have until November 15, 2011, to share your Sweat Pink moments with us. Share them on our Facebook wall, or send them to us at sweatpink@fitapproach.com.

Don’t have your laces yet? It’s not too late! Drop us a line and we’ll get them in the mail to you.


The Fit Approach team is excited to welcome you to the Sweat Pink movement! Sweat Pink is all about proudly living a healthy lifestyle. It’s about setting an example for others to follow. It’s a celebration of hard work and well-earned rewards.

The Sweat Pink movement begins with you.

Here’s how to get involved:

  1. Sport some pink shoelaces! Need some shoelaces? We’re happy to help! Drop us a line to find out how to get some for yourself, and for someone who inspires you.
  2. Send us a photo or video of you doing something fun in your pink shoelaces by August 31, 2011 November 15, 2011.
  3. Spread the word (and the pink!). Bring the sweat pink movement to everyone you know: your mom, your Pilates buddies, that buff guy next to you in Zumba, and your kickball team.
  4. Win prizes! We’ll feature photos and videos of inspiring people who Sweat Pink, and pick winners on September 1.

Cheers to getting all pink’n’sweaty!

–The Fit Approach team