In partnership with Great Lakes Gelatin
@greatlakesgelatin #lifewithGLG #greatlakesgelatin #sweatpink #sweatpinkpartner
We’re thrilled to partner with Great Lakes Gelatin again, this time for a year-long #LifeWithGLG campaign. 10 lucky influencers will be selected to be a part of the #LifeWithGLG Squad and participate in this campaign from June 2018 – May 2019.
Are you ready to live #LifeWithGLG? Please read through every campaign deliverable before applying for the campaign. (U.S based influencers only!)
Here is what the year-long campaign entails:
MONTHLY DELIVERABLES (June 2018-May 2019):
Each of the following deliverables are required every month of the campaign (June 2018 – May 2019)
- 2 high-resolution photos (including GLG branded products)
- At least 10 social shares (including GLG branded products, GLG product info, and all campaign tags and hashtags)
- 2 Facebook
- 2 Instagram
- 5 Tweets
- 1+ Instagram Story
Every month, selected influencers will submit the above content for approval. Once the copy and images are approved, influencers will then post to their social channels.
You must also complete the following deliverables:
- 2 Facebook or Instagram Live videos which will also include:
- At least one teaser video (per Live segment) to promote their upcoming segment (24-48 hours in advance)’
All copy for Live video and promotional content must be submitted before publishing/going live. Influencers will be advised to direct viewers to the comments for coupon codes, rather than announcing codes and expiration dates on-air.
- 2 high-res videos for use on Great Lakes Gelatin and Fit Approach YouTube channels
Influencers will submit themes and copy for the videos, such as recipe content, informational reviews, benefits of GLG products, etc. and Fit Approach and Great Lakes Gelatin will review and approve.
- Participation in at least 2 of 4 quarterly What I Ate Wednesday Instagram Challenges
- Influencers will share 1+ post on their Instagram grid including: Great Lakes Gelatin product in the food photo and product information, highlighting benefits of incorporating GLG into diet.
Fit Approach will select participation dates for each influencer once the campaign begins.
- Host 1 Facebook Live on the Great Lakes Gelatin Facebook page.
Copy for Live video must be submitted for approval before publishing/going live. Fit Approach will provide each influencer with 3 dates to choose from the Facebook Live session.
- Host 1 Instagram Takeover on Great Lakes Gelatin Instagram page.
Content for Instagram takeover must be submitted for approval before publishing. Fit Approach will provide each influencer with 3 dates to choose from the Instagram takeover.
Eligible regions: us
Please quote your price as part of the application